For Bold

impactful inside + out

For Bold

impactful inside + out

We create memorable + impactful brands that stand apart

Stand out by being yourself. We believe that brands are discovered by understanding exactly what makes you different. We make the process of discovering what makes you spark enjoyable and easy.
Our holistic approach brings your vision to life by uniting who you are, what you want to be known for, and your ideal customer. We bring all of the pieces together to enhance your message, approach, and experience.

Show the world what you're made of with a your bold presence.

What We Do Best

our specialties

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Hi, Sophie here!

Meet your branding + marketing strategist

I help entrepreneurs who want a presence that resonates by building their brand and developing marketing strategies.

My own journey as a marketer means I always enjoyed asking questions, understanding motivations, and persuading others (even if it was just to make pancakes for breakfast).

But then I realized I wanted to do more than understand problems. I wanted to solve them for businesses. I didn't want to just be a "cog in the machine," I wanted to be my own Buffy (or Leslie Knope depending on the day) by helping myself and others stay true to their purpose. To build genuine connections, I combined my love of storytelling and problem solving.

I help my clients define their quirks, tell their story, and create strategies that work for them. Because every entrepreneur should have a presence that conveys their spirit and connects to the people that identify with them.

Every story should be bold. It's how we show who we really are and embrace ourselves, quirks and all.

You're in Good Company

I thoroughly trust her.


I hired Sophie to manage a high profile client’s social media presence. She was prompt and attentive, and learned their company culture quickly while working to bring them up to speed online. She’s a team player and I thoroughly trust her.

PRKristyna of Houston, TX
Social Media Manager at PRKristyna

We love our new look and feel!

We received a grant to help our marketing efforts by updating our website, marketing strategy, and brand. By working with Sophie, ABDC was able to redesign our overall marketing target audiences and focus more on branding the website. We really appreciated her flexibility with scheduling to discuss her findings. Now, we love the new look and feel of the website!

Tatianna Smith of Austin, TX
Event Manager of Austin Belly Dance Convention

Sophie has a way with words.

Huge shout out to Sophie Newman who has been a life saver creating copy for Brandie Alea, owner of Hollywood Hippie and myself. She has a way with words our brains cannot fathom. Thank you for coming through for us quickly and so professionally!!

Alicia Elatassi of Houston, TX
Owner of Thinking Boutique

Sophie brought my ideas to life.

Sophie was awesome. Took my verbal ideas and my handwritten pages to life. Very efficient. Had some great ideas not only on my site but how to drive traffic to it.

Owner of Black Mountain Apparel

Sophie made our website dreams come true!

Thank you so much for working with us to make our website dreams come true!! We love it!

Sarah Seitz
Owner of The Enrichery

I’m looking forward to working with Sophie again.

Sophie was on point with exactly what I expected to be done and then some. She also completed a complete report of her work done with a consultation explaining what she found and created. I am looking forward in working with her in the near future on another project.

Michele Cobin-Foglia of New York, New York
Marketing Director for Mary Kay

Sophie makes all the pieces come together.

The process of building my company website flowed easily. Since working together, I now have a beautiful website and social media tools to use for my business.

The most important thing people should know is that Sophie is able to take in ideas and create content that makes sense and flows. She makes all of the pieces come together.

Dana Cragin of Houston, TX
Founder of Accountable Bookkeeping

My website finally feels like “me”!

I was interested in working with her because of her background, knowledge, personality, professionalism, and energy! She is very organized and met all deadlines. My website finally feels like “me”! I have the first lead magnet that I really like.

Keveney Evanne of Houston, TX
Founder & Coach at The Energy Wizard

Sophie is very reliable, professional and easy to reach.

She is very reliable, professional and easy to reach. Sophie keeps me on task my scheduling appointments. Since we started working together on social media marketing and strategy, more people seem to be calling the office for info. I would recommend her to anyone looking to better their online presence and to have accountability for marketing!

Dr. Kathrym Espana
Pediatrician & Founder of Concierge Pediatrics of Houston

You’ve got to get Sophie involved with your marketing and social media.

Big Shout Out to Sophie Newman <3 Met with her yesterday to go over some of my marketing & social media. Her insights and suggestions (and validations) were extremely helpful! Plus she’s super fun to hang out with 🙂 Need help with your marketing and social media? You’ve GOT to get Sophie involved <3

Christina Meade of Houston, TX
Owner and Founder of Nerdy Girl Success

She listens to what the customer has in mind.

Rikki Smith of Austin, TX
Training Consultant & Owner of Stratus Training

Sophie did an amazing job of keeping my “voice”.

It was so easy communicating with Sophie. I was originally skeptical about working with a copywriter, fearing that my “voice” would not be heard through the edits of someone else. Sophie did such an amazing job of not only keeping my words my own, but also helping me to step outside of myself to see how I could more clearly eliminate confusion for someone who was not reading my mind!

Tai Q. of Houston, TX
Owner & Wedding Planner of Aisle Runners

We were absolutely blown away by the final design from Florida Winter Marketing.

Our experience with Florida Winter Marketing has been exceptional!  We were absolutely blown away by the final website design.

Sophie was on top of the redesign from the very beginning, always on the ball with creative ideas, and smart suggestions. She met every deadline we asked of her. Can’t say enough about how happy we are with the end result.  Amazing!

Ashley Hovenden of Magnolia, TX
Founder of Hope Reigns

Sophie is knowledgeable and communicative.

I liked Sophie’s knowledge of her trade and her ability to communicate it well. She responded in a timely manner and has a lot of knowledge to share (plus she is sweet). Since working together, I have started posting on Instagram and have benefited from her large list of resources to study from. I would recommend Sophie because she is very knowledgeable and able to guide a business owner.

Cynthia Cannizzaro of Houston, TX
Owner of One Design Place, interior design firm

Sophie is insightful, thoughtful and get to the core of the matter quickly.

I love working with her!!! Sophie is insightful, thoughtful and get to the core of the matter quickly and turns things around at lightening speed! And if that isn’t enough, another reason I enjoy working with her is because of her fresh eyes and positive take on things and an uncanny ability to bring it all together in a way that it CLICKS! Sophie take the puzzle pieces of my business and you know exactly where each piece goes and what didn’t look like what I expected, it was more than I expected. She always go the extra mile and make what could be an arduous journey very pleasant and doable!

Cecilia Rose
Next Door Strategies

You deserve a bold brand

make an impact