Every story should be bold, convincing, and extraordinary.
We develop yours so it attracts your ideal audience.
Just like Florida winters.


We're writers, marketers, and strategists. We create brand presence that thrives in the digital age by diving deep into purpose, vision, research and messaging.


We are also visionaries. We unite who you are, what you say, and what's working to develop powerful brands. It's a collaborative process we use to clarify your focus and build genuine platforms that attract your ideal audience.


Sophie Newman

Founder + CEO

Sophie Newman founded Florida Winter Marketing to help businesses connect with their ideal audience. Prior to the launch of Florida Winter Marketing, Sophie developed marketing content and solutions for Hewlett Packard Enterprise, small businesses, and universities. While putting herself through school, she managed two to three jobs at a time and graduated at the top of her class with a Master of Science in Marketing program from Texas A&M University and a Bachelor of Science in Advertising from University of Florida. Since launching, Sophie has created business presence that has increased sales and driven customer engagement. She can be found reading, ogling puppies, and hoping for sunny days.

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